What we do and how we do it

WordPress Strategy Maintenance Accounts

Standard account – 4 hours per month

The Standard monthly maintenance will include the following items listed below. This account allows for 4 hrs per month of maintenance.
The Standard Account fee is $150 per month, and is payable at either a 6-month commitment ($900 for 6 months) or a 12-month commitment ($1800 for the full year.) The payment for the maintenance plans is made at the time of the order, and a renewal notice is sent out via paper and/or email in the last month of the agreement.
At the end of each month, a PDF report is emailed to the client and serves as a time sheet and report on completed tasks. It will also serve as a record of invoice and as a receipt.

  1. Account supervision (for expiring items, etc) – this includes any questions that need to be answered about the website or account at GoDaddy or other hosting provider. Please allow 24-72 hours response time.
  2. Monthly website (WordPress) backups
  3. Any necessary WordPress software updates (to theme, plugins, other)
  4. Regular minor updates to content on the site. All changes will be completed within 24-72 hours.
  5. Regular monthly manual submission of the website to Google and Bing (this will improve search results over time)
  6. SEO/SEM reporting

Deluxe account – 8 hours per month

The Deluxe monthly maintenance includes the following tasks and services listed below. This account allows for (a minimum of) 8 hrs a month of maintenance.
The Deluxe Account fee is $300 per month, and is payable at either a 6-month commitment ($1800 for 6 months) or a 12-month commitment ($3600 for the full year.) The payment for the maintenance plans is made at the time of the order, and a renewal notice is sent out via paper and/or email in the last month of the agreement.
At the end of each month, a PDF report is emailed to the client and serves as a time sheet and report on completed tasks. It will also serve as a record of invoice and as a receipt.
Depending on the services requested, the Deluxe Maintenance can include many other tasks and services, so the Deluxe plan is estimated at a minimum of 8 hours per month.

  1. Account supervision (for expiring items, etc) – this includes any questions that need to be answered about the website or account at GoDaddy or other hosting provider. Please allow 24-72 hours response time.
  2. Monthly website (WordPress) backups
  3. Any necessary WordPress software updates (to theme, plugins, other)
  4. Regular minor updates to content on the site. If no content is provided by you (the client), we will create fresh content and make changes to the site. (this will improve search results over time) – All changes will be completed within 24-72 hours (depending on what is required). One blog post per month is included.
  5. Regular monthly manual submission of the website to Google and Bing (this will improve search results over time)
  6. SEO/SEM reporting

The turnaround for all work is 24 to 72 hours, depending on the work involved. A simple meme post for Facebook and/or Instagram has a 24-hour turnaround, for example. Tasks such as updating the core WordPress software,for example, or making technical changes to the domain name, requires care and preparation, therefore a 72-hour turnaround is required.
All turnaround times are to be understood as “up to” as the work might be completed much more quickly.

All blog posts, memes, and other public facing material should have a formal publication date indicated, as in “This meme needs to be published to Facebook next Monday.”

Here are the specifics:

The hourly rate is $40 for all basic services. Emergency services and weekend services are billed at $100 per hour.

In many projects, it is more practical and economical to use the Day Rate of $300 per day. Some projects can be simple, or complex, depending on conditions. Rather than using an hourly rate, which could change drastically depending on conditions, we often estimate and quote a project using the Day Rate.

Before starting any project, we and the client need to meet to determine needs and goals. We offer a One-Hour Consultation at $150. That includes:
preliminary research (on digital assets like the domain name, condition of the current website if any, and review of Google/Bing search results, social media presence and reputation, and other items that may be essential to the success of your project.

Meme creation for Facebook/Instagram (600×600 pixels) – 2 hrs
(As part of a successful marketing strategy, we recommend at least one post per week on a regular basis, and all comments need to be reviewed and responded to if necessary.)

Blog post (300 words and one image) – 4 hrs
For improved SEO and search results, we recommend at least one post per month on a regular basis.)

Custom blog post – 8 hrs

Content updates – minimum 1 hr

OTHER SERVICES:

Managing a website and/or social media account can require a variety of services at different times, depending on conditions.

Social media is becoming (has become) the foundation of much communication, particularly about business, goods and services. It is important to monitor and work with your business’s reviews and online profile. Think about Yelp reviews, Google reviews, and the lsiting of your business with websites like Google, Yelp, Trip Advisor and other website that might have reviews of your business and service. Bad reviews need a response, or you could be losing business without ever knowing why.

In another example, your website might benefit from the addition of a SSL Certificate for security and better Google rankings. We can add an SSL Certificate to your website.

As a website grows, there is often old “junk” in the site, and a site optimization would then be in order.

We can advise you on all of the necessary services that your website (or social media account) might require. All of the Other Services will be estimated and quoted separately.

Here are our time frames and fees for the most common tasks:
(Please allow at least 24 hrs for turnaround time.)

File uploads and minimal page updates – 1 hr per instance $40 (minimum)

Custom memes (FB, Instagram) – 2 hr per instance $80

New content (blog post, new page) – 4 hrs $160 (minimum)

Website technical maintenance – 4 hrs $160 (minimum)

Consulting and strategy – 4 hrs $160 (minimum)

Initial consulting and strategy – 4 hrs (includes 1 hr meeting with client) $160